QrMenum was founded in 2020 to be the digital showcase of restaurants and cafés. Studio design made for your brand, never a template. Updates in a single sentence — in the panel with Otto, or from WhatsApp. And analytics that reveal the behaviour you could not see.
Founder & Product Architect · Goreel Works
In 2020 I realised that restaurant and café operators had no serious tool for digital menus. What existed was either full of templates, buried in cluttered dashboards, or tied to multi-year contracts with surprise costs that kept growing. I wanted something different: a system that never breaks a brand's promise, spares the operator from engineering and adds value to the guest's very first touchpoint. QrMenum was born to close exactly that gap.
Today we work with national and regional brands, hotel groups and single-location cafés across Türkiye. The same discipline applies to all of them: every client's brand is unique, and our approach is shaped accordingly.
Our vision goes beyond digitising the menu — it is to improve the guest's first contact with the brand, free the operator from technical detail and make invisible guest behaviour visible.
We work with national and regional brands, hotel groups and single-location cafés across Türkiye. Menu operations in 37 languages, five expert AI workspaces (Visual, Content & Translation, Nutrition, WhatsApp, Otto) plus Aura on the guest side, a multi-outlet architecture and natural-language management from WhatsApp. One setup — the same discipline for a single venue or 100+ outlets.
To become, on a global scale, the heart of the digital identity and operations of every business that serves a menu. The till tells you what you sell; the menu tells you who you are — we bring the two together under one roof. Your brand face, order flow, guest recognition and operational data — all in one discipline. Independent of geography, without compromising brand DNA.
A system in which AI workspaces think on the operator's behalf at every step of menu operations — pricing, stock, campaigns, seasonal planning, guest-preference analysis. The menu stops being a document and becomes a living asset.
Every business that serves a menu should be able to reflect the essence of its brand digitally, without needing technical knowledge. That belief is the starting point of every line of the product.
The menu is the guest's first point of contact with your brand. Studio design shaped by your sector and atmosphere, never a template. Every detail — grid, typography, colour, glass effect — fits your brand guidelines. You never look cheap.
Five expert AI workspaces: Visual, Content & Translation, Nutrition, WhatsApp Operator and Otto, the AI admin assistant. Updating is as easy as a conversation — tell Otto in the panel, or the operator on WhatsApp.
The till tells you what you sell. We also show you what gets looked at — category dwell time, funnel analysis, behaviour heatmaps. Your menu is now shaped by data, not guesswork.
A 5-minute discovery call — we get to know how your business is set up and recommend the right plan for you. No commitment, no cost.
